Dunwich Heath is a precious habitat that’s home to some strange and rare animals. Wanting to highlight some of this unusual wildlife, National Trust commissioned us to realise their ideas with informative and eye-catching interpretive panels
Working together with the reserve staff, we developed the idea of making the panels look like pages from a naturalist’s sketchbook. This approach meant we could make them highly visual with lots of illustration and still keep plenty of room for text.
Marrying together a nostalgic sketching style with bright, bold colours and clean typography, we created a simple and modern design that had a strong nod to the work of early naturalists. The final panels were housed in solid oak frames
What we did
You can come to them with different types of ideas and they have the imagination and enthusiasm to bring them to life.
Richard Gilbert, Countryside and Visitor Services Warden, National Trust