{"id":1861,"date":"2015-02-20T14:06:12","date_gmt":"2015-02-20T14:06:12","guid":{"rendered":"http:\/\/www.uglystudios.com\/wordpress\/?p=1861"},"modified":"2015-03-03T15:51:29","modified_gmt":"2015-03-03T15:51:29","slug":"interpreting-the-future-for-wells-maltings","status":"publish","type":"post","link":"https:\/\/www.uglystudios.com\/wordpress\/?p=1861","title":{"rendered":"Interpreting the future for Wells Maltings"},"content":{"rendered":"

Visitor engagement is central to everything we do here, as our latest project – an interpretation plan for a Heritage & Learning Centre at Wells Maltings – demonstrates.<\/p>\n

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Ugly Studios concept design for the Heritage & Learning Centre, Wells Maltings. Image by uglystudios.com<\/span><\/p><\/div>\n

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We take pride in our user-centered philosophy. So when the Wells Maltings Trust commissioned Ugly Studios to create an interpretation plan for their Heritage & Learning Centre<\/a>, we were enthusiastic about the opportunity to create an exhibition space with and for their audience.<\/p>\n

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Outside the current Wells Maltings building, Wells-next-the-Sea. Image by uglystudios.com<\/span><\/p><\/div>\n

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The project, now a second round HLF application, would see the historic Grade II-listed Maltings building in the heart of Wells-next-the-Sea transformed into a vibrant community space. Our challenge: to ensure that their new interpretive space would engage and stimulate all visitors, both living in and visiting Wells.<\/p>\n

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Ugly Studios concept design for the Heritage & Learning Centre, Wells Maltings. Image by uglystudios.com<\/span><\/p><\/div>\n

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Our interpretive vision was inspired and directed by our work with the community. Ugly Studios led an in-depth consultation process, generating public enthusiasm for the project’s future, whilst simultaneously allowing us to understand what our audiences want in design, feel and message. Their answer: a fun, interactive and immersive experience built on visitor synergy and communication – what Ugly does best.<\/p>\n

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Ugly Studios concept design for the Heritage & Learning Centre, Wells Maltings. Image by uglystudios.com<\/span><\/p><\/div>\n

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We responded with a multifunctional, flexible design built up of both permanent and temporary exhibition spaces: the latter to be co-curated with the local community. Rather than a traditional ‘museum’, the centre would be an immersive ‘experience’, focusing on multi-sensory, interactive and social encounters. Visitors to Wells would expect to be active players in their own participation, interacting with features of the exhibition such as the ‘Wells automata’: a Victorian-esque creation that tells different stories depending on which levers or wheels are operated.<\/p>\n

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The Wells Maltings Trust were a genuine pleasure to work alongside, and we wish them every bit of luck as they go forward with their application.<\/p>\n

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Want to talk to us about your HLF project? Call us on 01603 760529. Alternatively we\u2019re on Twitter<\/a> & Facebook<\/a>, or you can email us via info@uglystudios.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Visitor engagement is central to everything we do here, as our latest project – an interpretation plan for a Heritage & Learning Centre at Wells Maltings – demonstrates.     We take pride in our user-centered philosophy. So when the Wells Maltings Trust commissioned Ugly Studios to create an interpretation plan for their Heritage & Read more…<\/a><\/p>\n","protected":false},"author":1,"featured_media":1999,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/1861"}],"collection":[{"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1861"}],"version-history":[{"count":41,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/1861\/revisions"}],"predecessor-version":[{"id":2005,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/1861\/revisions\/2005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=\/wp\/v2\/media\/1999"}],"wp:attachment":[{"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1861"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uglystudios.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}